On this episode of Next Week's Life, Mike welcomes Nancy Lycan, Chief Marketing Officer at DEX Imaging. Since 2002, she has been instrumental in shaping the company’s brand. Before DEX, she built a marketing department at DANKA during the imaging industry's digital transformation, guided by her mentor, Dan Doyle Sr, creating successful campaigns like the National Addy Award-winning "Some Things Just Can't Be Duplicated" campaign in 1992.
Two decades later, Dan Sr and his son, Dan Doyle Jr, formed DEX, where Nancy has once again helped to craft a nationally recognized brand. From digital content creation to staging live events, such as the Patriot Pack Ride from New Jersey to Florida in support of Veterans, the DEX brand is a reflection of the Doyle's vision of leadership in imaging & technology, emphasizing a family-oriented corporate culture and the very highest of industry standards.
Tune in for a great episode!
00:00 Introduction to Nancy Lycan
01:06 Nancy’s Journey with Dex Imaging
02:12 The Digital Transformation Era
03:56 Memories from the Danka Days
06:00 Mentorship and Growth
09:21 Celebrating Success with the Doyles
11:01 Behind the Scenes of a Unique Event
15:34 The Vision for Dex Imaging
17:44 Maintaining Company Culture
19:43 The Next Generation: Danny III
24:04 A Message for Humanity
26:00 Nancy’s Favorite Frank Sinatra Song
29:30 Gratitude for the Patriot Pack
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